EAT, DRINK & PLAY AT YOUR NEIGHBORHOOD GAMING DEN. With endless gaming options, a scratch made kitchen and craft cocktails, The Burrow deserved a voice and identity that rivaled the experience it offers. The balance was struck with the persona of "Foxy" - leisure enthusiast and mischief maker. Vintage photos of play treated with a half-tone texture give context to the retro environment, while custom iconography helped to visualize the range of activities one can find at The Burrow.

 

MY ROLE  I enlisted the talents of Minna Studio and The Restaurant Project, and led comprehensive creative direction thru inspiration, guidance and support to help build out the brand, redesign the website, and create a library of photo assets to draw from.

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Creative Direction // Jenna Myrland

Copywriting & Web Development // Minna Studio

Photography // The Restaurant Project